In October 2017 I had the pleasure of being a part of the production for the new TVC for Clever Fit. We were shooting for three days in Munich in different locations and studios. I was the photographer on set to capture images during the production. These three days were super packed with a lot of different subjects to shoot. Here are a few images from one of my favorite set ups - the “Boss Girls”.

Client: Clever Fit
Agency: Serviceplan
Production: Neverest
Directors: Jessica Benzing & Max Gerlach
DOP: Luis de Maia
Creative Director: Christian Sommer
Models: Hermela Hagos Gebrekidan, Alexis Erler, Andrea Ringswandl, Milva Spina

And here is the final TVC